PM Minute: Focus, Cut, and Say No

As a sole producer, I’ve struggled with consistently creating and publishing content for the Colocation podcast. The PM Minute was a way to help solve that problem. The idea was that a one-minute single take about a topic each day would be easier to manage. It would be quick, casual, and intimate. One minute to record and a couple to process and upload.

But, it’s been more difficult than I thought. The format requires incredible focus and economy. Anything that doesn’t explain the theme in one minute must be cut. In fact, I haven’t been under a minute yet.

The same is true with the projects in your portfolio. If it doesn’t support organizational goals, pass. If conditions have changed, cut it. Don’t waste precious resources on anything that doesn’t advance the mission.